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The CEP Mission Statement is:
'To educate medical and company representatives to a recognised industry standard in order to provide healthcare professionals with accurate, balanced information in an ethical manner that will enhance the quality use of medicines.'
Medicines Australia CEP is primarily directed at medical representatives working within the prescription medicines industry, and recommended to those who may not be currently employed within the industry but would like to pursue a career as a medical representative. It is also available to personnel working for organisations interacting with the pharmaceutical industry.
According to Section 6.5 of Edition 16 of the Code of Conduct, Program 1: The Medicines Australia Code of Conduct is compulsory for ‘Any person who is directly involved in the development, review and approval of promotional materials and educational materials for the general public (this includes Product Managers, medical, marketing or sales staff); or has direct interaction with healthcare professionals for the purpose of promoting a prescription product, whether part time or full time, …within the first twelve months of commencement of employment.’
The Medicines Australia Code of Conduct requires that the entire CEP is completed by medical representatives within 2 years of commencing employment within the Pharmaceutical Industry (refer to Section 6.4 of Edition 16 of the Code).
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